Project RACE and The Multiracial Activist Salute Harris Interactive

Project RACE and The Multiracial Activist
Press Release – 09 July 1999

MEDIA ADVISORY – July 9, 1999

PROJECT RACE AND THE MULTIRACIAL ACTIVIST SALUTE HARRIS INTERACTIVE, PRODUCER OF THE HARRIS POLL FOR RECOGNITION OF MULTIRACIAL AMERICANS

Project RACE, Inc.
1425 Market Blvd
PMB 56
Roswell, GA 30076
http://www.projectrace.com/
Email: projrace@aol.com
Contact: Susan Graham

The Multiracial Activist
PO Box 8208, Alexandria, VA 22306-8208
http://www.multiracial.com/
E-mail: racial_politics@hotmail.com
Contact: James A. Landrith, Jr.

ALEXANDRIA, VA — Project RACE and The Multiracial Activist are proud to salute Harris Interactive, a subsidiary of Harris Black International, Ltd., the producer of the well-known Harris Poll (http://www.harrispollonline.com) and a global leader in market research and consulting for recognizing multiracial identity as a separate classification on their online polls when asking respondents about race.  The addition of “Mixed Race” to the standard racial categories is a welcome development and sure sign that multiracial self-identification has come into the mainstream, however the preferred term is “Multiracial.” For decades, multiracial Americans have fought for recognition of their diverse ancestries. We believe that Harris Interactive has taken an important step in the battle against racism and intolerance in this country by recognizing multiracial identity. Harris now joins a growing list of academic institutions, educational services, hospitals, etc. that have done the same.

When President Clinton started his initiative on race two years ago, he wanted to get people talking to each other so we could solve our race-related problems together, as one nation. We believe that recognition of multiracial identity is an integral part of that process and salute Harris Interactive for taking that step.

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Project RACE advocates for multiracial children and adults through education, community awareness and legislation. Their main goal is for a multiracial classification on all school, employment, state, federal, local, census and medical forms requiring racial data.

The Multiracial Activist – An activist journal dedicated to the struggle for and preservation of civil rights for biracial and multiracial individuals, interracial couples/families and transracial adoptees.

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